Privacy Policy

We take commercially reasonable measures to help protect the information you provide to us, including your email address. This website uses cookies and similar technologies to collect usage metrics and technical data that help us improve site quality, security, and communications. We also collect information that you voluntarily provide through contact or inquiry forms in order to respond to requests, operate the website, and maintain records. We do not use form submissions for advertising targeting.

All forms on this site can be protected by reCAPTCHA and subject to the Google Privacy Policy and Terms of Service.

Forms and other services on this site can also be protected by Cloudflare are subjected to the Cloudflare Privacy Policy.

If you have concerns regarding privacy please feel free to contact us

We may use third-party website analytics software, such as Google Analytics, Google Tag Manager, Hotjar, Microsoft Clarity, and Whatconverts to track the performance of our website.

This website uses cookies and similar technologies for quality assurance, site performance analytics, security, and marketing measurement. You can manage or disable cookies through your browser settings. We select service providers with attention to privacy and data protection standards. Because third-party tools and vendors may update, change ownership, or modify their data practices over time, we conduct periodic reviews of our technology stack and data processing activities and make reasonable efforts to address or adjust configurations when material changes are identified. If you have questions or concerns regarding cookies or analytics tracking, you may contact us at any time.

If you submit a contact or inquiry form on this website, we and certain service providers may use cookies or similar technologies to process your request, prevent spam, analyze site performance, and understand how visitors interact with our website. These technologies may assign a temporary or persistent identifier to your browser or session but do not store the contents of your message within the cookie itself. Information may be processed by third-party services such as analytics, marketing, call or form tracking, or session-analysis tools for operational, security, fraud-prevention, and performance purposes. On-site search queries may also be processed for security, spam prevention, and performance analytics.

The information you provide through forms may also be stored securely within our website’s internal database to help us respond to your request, maintain records, and protect against spam or abuse. Form submissions and related technical data may be processed by email delivery and spam-filtering services, such as Post SMTP and Akismet, and in some cases by language or translation tools, such as WPML, to display the website in different languages. Access to this information is limited to authorized site administrators. We retain form submissions only as long as necessary for operational or legal purposes, and you may request deletion of your submission at any time.

We use consent and preference tools to manage cookies and similar technologies. While we strive to ensure these tools function as intended, software updates or configuration changes may occasionally affect how preferences are applied. We periodically review our configurations and make reasonable efforts to identify and correct any issues in a timely manner. Users may also manage cookies through their browser settings at any time.

We use commercially reasonable administrative, technical, and physical safeguards, including encrypted transmission where supported, to help protect submitted information during transfer and storage.  However, information you submit through forms or inquiries may be transmitted to and processed by authorized third-party service providers, such as analytics, form or call attribution platforms, or secure email delivery systems, for operational, security, fraud-prevention, quality assurance, and performance purposes. Access to submitted information is limited to authorized personnel and service providers who assist in operating and improving the website.

Phone calls may be recorded or monitored for quality assurance, training, security, or fraud-prevention purposes where permitted by law or with appropriate notice or consent.

We do not sell personal information submitted through forms, and we do not authorize our service providers to sell such information.

If you upload images or files to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Retention periods vary depending on the type of data and operational needs. Typical website analytics data is generally retained for approximately 30 days to 2 years after your last session based on third-party service configurations. Form submissions and phone inquiries are retained only as long as reasonably necessary for operational, legal, or record-keeping purposes and may be deleted upon verified request, unless retention is required by law or legitimate business needs.

This Privacy Policy outlines how we collect, use, store, and protect the information provided by users through text messages sent using various Phone services including meeting apps like Zoom or Google Meet. Our commitment is to safeguard your privacy and ensure the confidentiality and security of your personal data.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties

Types of Messages: Our use of SMS is typically restricted to scheduling with our clients or communicating with them about services are providing to them (update on case, etc.).

Message Frequency Disclosure: Message frequency varies, and is typically restricted to scheduling with our clients or communicating with them about services are providing to them (update on case, etc.).

Recurring Message Programs: Our firm does not currently use any recurring message programs. Our use of SMS is typically restricted to scheduling with our clients or communicating with them about services are providing to them (update on case, etc.).

Data Collection

Types of Information Collected:

Method of Collection

By opting in, you agree to receive SMS or MMS messages from The Florida Estate Firm and the Law office of WIlliam C Roof. Message and data rates may apply. Message frequency varies. Consent is not a condition of purchase or services. You can reply STOP to cancel and HELP for help at any time.

We send informational messages only, for example:

We do not send promotional or marketing texts.

Message frequency varies based on your interactions with us.

Message and data rates may apply.

We may collect your name, mobile number, and message content that you send to us. We use this information to provide and maintain our services, to manage your account, and to support scheduling and service updates.

We do not sell or share your mobile opt-in data with third parties for marketing purposes. Mobile opt-in data and consent will not be shared with any third parties. Third-party service providers may process data to deliver messages, and may disclose data if required by law.

We use reasonable administrative, technical, and physical safeguards, including encryption when available, to protect your information.

We keep personal information only as long as necessary for the purposes described, to comply with legal obligations, resolve disputes, and enforce our policies.

You can request access to or updates of your information. We may retain minimal data for conflict-check logs. If you want your data deleted, contact us at [support email]. We will remove most or all information subject to legal and professional obligations.

We may update these terms and this policy. We will post updates on this page with a revised effective date. Please be sure to frequently check this page for updates to this policy.

If you have any questions about this Privacy Policy, please contact us.

The Florida Estate Firm
2600 E. Robinson Street,

Suite 104,

Orlando, FL, 32803.